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AFTERNOON in Niigata City

(History, Gourmet, Sake) Take the afternoon to explore Niigata Island. Start by learning the history of the Port Town, as you stroll through time alo...

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OIRAN experience

This unforgettable photoshoot will transport you to the era of Oiran. These beautiful ladies were the fashion trend-setters before the revolution ...

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Sacred Sake Tasting

Discover the ancient history of Japanese sake (or rice wine) which dates back to at least 700 AD. Originally only consumed at religious ceremonies...

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Walking tour: Old Port Town Niigata

★WELCOME TO NIIGATA Discount Campaign★ In the 1800s, Niigata thrived as a port city. Ships from Russia, China, England, and all over the world came h...

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Sushi Making Master-Class

★WELCOME TO NIIGATA Discount Campaign★ What is the most famous Japanese food? Of course, it’s sushi. And there is no better place to learn how to mak...

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Japanese Pub Hopping Tour

Explore Niigata city's local gems with a fun and knowledgeable guide, who will share all the secret hole-in-the-wall places that only a local would kn...

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Handcraft a unique Japanese wind-chime

★WELCOME TO NIIGATA Discount Campaign★ Glass wind-chimes (fuurin) have a long tradition in Japan. Historically, there have been much mysticism and ma...

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Japanese Sake Tasting Lecture

★WELCOME TO NIIGATA Discount Campaign★ Would you like to learn the fundamentals of genuine Japanese sake in Niigata? By learning about sake, you can ...

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About Niigata

Aga Area

Aga Area

Aga / Gosen

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Central Niigata

Central Niigata

Kashiwazaki / Nagaoka / Ojiya

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Joestu Area

Joestu Area

Myoko / Joetsu City / Itoigawa

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Murakami Area

Murakami Area

Sekikawa / Murakami / Awashima Island

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Niigata City

Niigata City

Niigata City / Agano

Here tradition and modernity, nature and city blend seamlessly. Immerse yourself in the deep history and traditions of this port city. Japanese gardens, graceful geisha, and delicious food are all within reach!

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Sado Island

Sado Island

Sado Island

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Shibata Kingdom

Shibata Kingdom

Shibata City / Tainai

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The Snow Country

The Snow Country

Tokamachi / Yuzawa / Minami Uonuma / Uonuma

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Tsubame Sanjo

Tsubame Sanjo

Sanjo City / Tsubame City / Yahiko

Tsubame-Sanjo is the hub of traditional Japanese artistry ranging from top-of-the-line knives to delicate copperware. Factory tours and hands-on experiences await you here!

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MurakamiArea ShibataKingdom Niigata City Aga Area The Snow Country Central Niigata Central Niigata Tsubame-Sanjo Tsubame-Sanjo Joetsu Area Sado Island
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Blog

Culture / Food / Hidden Gems / History / Nature
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Information

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Our Staff

Photo

[Left – Junya Abe; Right – Jenya Yuss]

Founder, Junya ABE（阿部淳耶）
“Niigata, where I was born and raised, is surrounded by harbors, seas, mountains, and countryside. It is a very rare city in Japan where nature and city coexist in beautiful harmony. Niigata is an attraction that is attend from all around the world as an epicenter for food and rice wine. Special memories that will last a lifetime are waiting for you in Niigata. I look forward to having you. See you soon!”

Project Manager, Jenya Yuss (ユス・エブジェニア)
“I came to Niigata in 2017 and I completely fell in love with it. The natural beauty of Niigata is unsurpassed by any place I have ever been to. I cannot imagine living anywhere else. Farther more, I would love to share my love and appreciation of Niigata with anyone who is open to experiencing something truly extraordinary. Come to Niigata and start your journey with us. You will not be sorry!”

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Contact

Telephone

TEL070-3288-6329
FAX025-228-4885

Weekdays: 9:00-17:40 (JST)

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